Shrink sleeve labeling is a marketing tactic that many product
manufactures have already turned to. When walking into any grocery store
you will see how prominent shrink sleeve labeling is with a number of different
products. Take note the next time you go into a store; check out the variety of
products that use shrink sleeve labeling.
The trend of shrink sleeves has
become such a popular option in marketing because of the many benefits it
provides to both marketers and consumers.
One of the most obvious benefits
that come with shrink sleeve labeling is the ability for it to take on the same
shape as any product. Irregularly shaped products are easily labeled with
shrink sleeve. They take away the headaches that are encountered with
packaging, shipping and of course labeling. Greater efficiency comes
along with the use of shrink sleeves.
Another major benefit of shrink
sleeves is that they are tamper proof. Shrink sleeves cover the entire
product. The sleeve conforms to the shape or the product and is designed
to cover the entire product. This is so important when it comes to the
beverage and pharmaceutical industries but of course applies across the board.
Shrink sleeve
labeling offers one hundred percent visibility. This is unheard
of in standard labeling in which only the front of the label is used for
marketing. The sides and back portion often are left for ingredient
lists, UPC labels and other product information that is not necessarily
important in the marketing of your product. With shrink sleeve labeling
important details and marketing information can be seen from all angels because
of the three hundred and sixty degree radius shrink sleeve marketing offers
products.
A great deal of variety is
available when it comes to the versatility the shrink sleeves offer in
labeling. Shrink sleeves can be designed with a variety of affects
including metallic, pearlescent and thematic to create a variety of effects on
the labels that are printed for you. Your ideas will not be difficult to
manufacture when you use shrink sleeve labeling.
Another benefit that comes with shrink sleeves is
how affordable they are in comparison to the benefits derived from
labeling. Shrink sleeves offer increased visibility using only a thin
sheet of plastic film.
Labeling that uses the option of
shrink sleeves will guarantee you a numerous number of advantages over other
types of labeling. Increased marketing, along with numerous other
benefits make the advantages of shrink sleeve labeling a clear choice.
At Anchor Printing, we take pride
in offering our clients cut & stack labeling, pressure sensitive labels,
roll-fed labeling, shrink sleeves as
well as flexible packaging options. Contact us today at http://anchorprinting.com for
all of your product label design, printing and packaging needs.
No comments:
Post a Comment