Minimalist Design Labels and PackagingSometimes less is more. Minimalist design is a huge trend at the moment within the industry. Even though some might call it primitive, going for simplicity can help customers access their intuitive side. The only hard part about these sorts of flexible packaging is finding signs and symbols that everyone can relate to. But once you do find it, you’ll be able to send a message with practically no words at all!
Pastel ColorsPastel colors are having a moment in a number of creative industries, including packaging. The use of such feminine and calming package design are everywhere these days, speaking to a person’s softer side. If you want to give customers a candid and warm feel, labels and packages in pastel colors will intrigue buyers.
Bold WordsSome companies want to send a clear and concise message in their packaging and right now big words is a hot trend in the industry. Using bold, big print can send a clear message about your product, just as long as it’s in a readable font.
Doodle ArtEveryone loves to doodle, and this sort of art is taking over the packaging industry. Consumers are attracted to it because it’s fun and happy, making them remember times when they were kids and doodling. Doodles on projects are whimsical and cartoonish, making them nostalgic to customers.
PhotographyLately, photography has been picking up steam in the label and packaging niche and it’s really no surprise since it’s been lined to design for a long time. When a product showcases a powerful photo, it has the ability to cause people to stop and pause to see what’s going on, enticing them to find out more about your product.
Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com. To contact one of our label specialists call toll free at 800.748.0209 or via email at email@example.com.